A full audience enjoyed Mr. Weese's presentation on better sales prospecting.
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Prospecting for sales made easy to understand
Bob Weese, Managing Partner with B2B Sales Connections, led a session for the June 2010 Ajax-Pickering Board of Trade Lunch & Learn, talking about: 'Prospecting without Cold Calling to Grow Your Business'.
In an interactive seminar, Mr. Weese explained ten sure-fire ways to prospect for new customers without making a single cold call. He also discussed painless prospecting for those who hate to cold call and, active and passive prospecting techniques that are proven to work.
Among the other topics he explored with a packed house of participants, was how to improve your ability to find and acquire more customers; how to increase the opportunity within your existing client base; how to create a disciplined approach through all steps of the process; how to accelerate the generation of sales and profit; how to identify where you should be selling for maximum profitability; and finally, how to determine your unique value proposition & work you niche.
Mr. Weese described his earliest memories of being a salesman, all the way back to childhood and door-to-door apple sales.
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The Town of Ajax Business Development & Marketing Team hosted the 'free-to-members-only' session at the Town's Council Chambers. The Ajax Pita Pit generously supplied the food for the lunch.
The Ajax-Pickering Board of Trade extends its appreciation to Mr. Weese, the Town and Pita Pit for their support of our members.
The next events for the Board of Trade are just next week when on Tuesday a Networking Breakfast will be held at Herongate Barn Dinner Theatre and then a Bill 168 breakfast seminar will be held Wednesday at Chartwell Select Pickering City Centre Retirement Residence.